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Zeus Marketing Strategy
More Customers
with Less Work and Less Spending
from David Letterman's 17 Year Audience Executive!
As my former employer,
David Letterman might have said....
From the Home Office in Los Angeles, California
Here are the Top 10
"Reasons Your Business May Not Be Thriving"
10
You aren't immediately giving people the impression your products or services are exactly what they are looking for. You must clearly and effectively make it a "no-brainer" that your solution(s) are the best option for them.
9
Your business model is
flawed. It is not optimized
to maximize consumer value, while
simultaneously consistently and
significantly increasing your revenue.
8
Your brand and/or offerings don't feel unique or extremely complelling.
This causes you to blend in with all of
the other options in your
space, instead of generating any real excitement
and motivation to buy exclusively from you.
7
Your marketing is the equivalent of
"spraying and praying"
instead of targeting ideal audiences which
perfectly align with your products and services.
6
Your marketing campaigns are essentially ineffective. While there are many factors that contribute to this, one of the most common mistakes
is coming across as if you are focusing more on
your gain, than the consumer's wants and needs.
5
Your copy doesn't make your visiting prospects
feel like you are speaking directly to them,
leaving them wrongly assuming your
products or services aren't right for them.
4
The people that are
most likely to buy
from you don't even
know your business exists.
3
Your website is
structured and designed
like an advertisement,
not the engagement tool it should be.
2
You aren't driving
enough traffic to your
website, which greatly
limits your ability to
make the most sales.
1
You haven't met Zeus yet!
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